Big X was taken down from the Twitter roof in San Francisco. It’s been confirmed. It’s gone a glowing giant X logo which became the center of attention of Elon Musk’s company X previously known as Twitter.
People started wondering, what was happening when the X was taken down.
Receiving almost 24 complaints after a weekend of the big X, which on Friday was erected on the roof of the company’s downtown San Francisco headquarters, on Market Street, to the chagrin of neighbors complaining about intrusive lights.
Ever since Elon Musk acquired the money in 2022, things have changed for the bluebird in every way. The company lost old employees, charm, users, and the logo.
Big X Taken Down From Twitter’s HQ
“This morning, building inspectors observed the structure being dismantled,” a spokesperson from the city department of building inspection said by email on Monday. “The property owner will be assessed fees for the unpermitted installation of the illuminated structure.”
X said the removal was voluntary.
🚨#BREAKING: The large 𝕏 sign from X headquarters has been removed.
— R A W S A L E R T S (@rawsalerts) July 31, 2023
📌#SanFrancisco | #California
The large and bright '𝕏' logo that sat on top of the San Francisco headquarters of the company formerly known as Twitter has been taken down. The sign was installed Friday, and… pic.twitter.com/BpZ1hvAF0v
Over the weekend, locals recorded video of the giant X glowing, pulsing, and strobing, with some criticizing its intrusive lights.
Patricia Wallinga, who lives across from the headquarters, told CBS News it was “a danger” and “a clown show.” “I thought it was lightning, and I was baffled. I went to my window, looked around, and saw nothing.”
Attorney George Wolf told the news outlet that residents were entitled to a chance to approve or reject such a development – “it’s very, very reckless [for Musk] to do things this way … It just sounds like it’s just his normal means of doing business. Break things and try and fix them later.”
A few days ago, Elon Musk revealed a new Twitter logo, “X,” and replaced it with a traditional bluebird.
Headache For The City
As per the Washington Post, the company and its owner have become a growing headache for city officials.
“There are business leaders in the city who want to engage in solutions, and the mayor wants to work with them,” said Jeff Cretan, a spokesperson for Mayor London Breed, told the Post. “But to have one person who has a megaphone who creates all this tumult creates this perception of chaos.”
Users even shared their thoughts on the blooming big X high-rise on the roof.
No one knows what will happen next, but the decision to remove the X logo was (mostly) well-received by Twitter / X users.
Oh Wow! Guess it was too bright,” one user said.
“I guess they realized having a big shiny ‘X’ sign doesn’t make up for all the questionable decisions they’ve made lately,” another said.
Some people speculate the sign may have been removed because the company couldn’t get the proper permits, and they’re now urging Musk to move out of San Francisco.
Twitter/X was already having difficulty since Meta introduced the Threads app, which shocked everyone.
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